Shop Local this Christmas and support local businesses

December 2, 2020

Shoppers are being encouraged to “Shop Local” and support Southend-based businesses in the run up to Christmas.

In preparation for the expected rush of Christmas shoppers to the town’s shops, the council has been working closely with local businesses across the Borough to offer a boost to the local economy following a challenging time for businesses up and down the country. As part of these plans, the council is promoting the following:

The relaunch of ‘Shop Local’ campaign, which coincides with the change in the Government’s national restrictions and sees Southend entering the new Tier 2 restrictions. Whilst observing social distancing and other safety measures such as wearing face coverings, shoppers are being encouraged to visit their local shops. Shoppers are asked to promote their support for local businesses on social media, using #ShopLocal / #ShopSouthendonSea, and tag the local shops you have visited.

Shopping locally via the Click and Collect service featured on the VisitSouthend website. The council has been working with partners and key stakeholders to develop a business directory where businesses in the Borough can sign up for free if they offer a click and collect service. Shoppers can easily navigate through the list and shop with local traders.

Cllr Kevin Robinson, cabinet member for business, growth and tourism, said: “We are doing everything we can to provide the support our local businesses need. I am pleased to see that free parking is once again available for residents and visitors after 4pm on Thursdays, to support late night shopping, and all-day Sundays in December and this year this will be in all council-owned car parks across the Borough.

“The council has been meeting regularly with key representatives from the main shopping areas to find out how we can work more closely together, and to provide support and promote our local shops and businesses. I would ask all visitors to ensure they adhere to guidance around social distancing and sanitise hands when entering and leaving the stores to help prevent the spread of the virus.

“I also hope that all of our local businesses that are able to provide a click and collect service, sign up to the directory, and I hope local residents make use of this too and support local businesses.”

If you are interested in getting involved in the business meetings, please email for details.


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