Two Southend charities to feature on Southend MONOPOLY board

July 17, 2025

Two Southend-on-Sea charities will be featured on the official Southend edition of the MONOPOLY board game, set to launch in spring 2026.

Earlier this month, Winning Moves UK, under license from Hasbro, announced at Southend Pier, alongside the Mayor, the Leader and local stakeholders, that Southend will receive its very own version of the world-famous board game.

The public was invited to nominate local landmarks for inclusion, and the finished board will celebrate Southend’s most iconic locations. While landmark nominations have now closed, nominations have reopened exclusively for Southend charity suggestions.

Two local charities will be selected to appear on Community Chest spaces, and each will have the opportunity to feature their logo on the finished board, a fitting tribute to the incredible work being done across the city.

To be eligible, charities must be officially registered and have a clear and meaningful connection to Southend-on-Sea. Nominations can be submitted by members of the public or by the charities themselves.

Ben Ladd Gibbon, Custom Games Partnership Manager at Winning Moves UK, said: “It’s our way of thanking the public for getting behind the new game so very enthusiastically. We would like to formally thank everyone who has sent in nominations.

“We have just begun the process of studying each and every one of the wonderful suggestions the public has put forward. We are also thrilled to be announcing that two Southend charities will both get to star in the game.”

Cllr Daniel Cowan, Leader of Southend-on-Sea City Council, added: “It’s wonderful that two local, Southend charities will be recognised this way as part of this process. This demonstrates our priority to bringing back Civic Pride and how we are both proud and prosperous. The new official Monopoly game for the city is an amazing celebration of Southend.

“We are an incredible city that brings in seven million visitors per year, that’s 34 times our population. We punch above our weight and should not be underestimated, from our big landmarks to our hidden gems.”

The nomination window for Southend charity suggestions closes at midnight on Monday 21 July 2025. Submissions should be sent by email to: southend@winningmoves.co.uk